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CTV Sees Record Surge in Global Sports Viewership in 2024Streaming content on CTV has expanded its reach across all genres, including…April 23, 2024 5 Min read 134 Views
How to Reach Audiences in the Cookieless Era with DOOH & CTVAs the deprecation of third-party cookies progresses, a major shift is underway…April 11, 2024 6 Min read 94 Views
Eight Reasons Why Large-Format Retail Media Shines BrightIn the programmatic DOOH advertising world, brands constantly seek innovative avenues to…February 27, 2024 8 Min read 116 Views
New world, Newer Ways of Programmatic AdvertisingOur powerful programmatic SSP platform empowers you to take complete charge of…May 27, 2024 2 Min read 175 Views
How QR Codes Provide Endless Possibilities for Emerging MediaLarge-format ads like DOOH and CTV have always aimed to capture attention,…February 16, 2024 7 Min read 94 Views
Generations United: The Changing Faces of CTV AudiencesIn today’s rapidly evolving media landscape, CTV platforms have been profoundly transformed…March 14, 2024 7 Min read 89 Views
The Domino Effect – How Sequential DOOH Ads can Deliver Impact for BrandsThe outdoor advertising landscape is undergoing a transformative journey, and at the…February 7, 2024 6 Min read 131 Views
Why You Need to Include DOOH in Your IPL Advertising StrategyThe Indian Premier League is not just a cricket tournament, it’s a…March 22, 2024 7 Min read 119 Views
How AI is Redefining Programmatic AdvertisingAI has become a game-changer in the world of advertising, enabling brands…August 29, 2024 6 Min read 81 Views