Posts by LemSwDpRR

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Start a Feeling, Not Just an Ad: Why Emotional Storytelling Still Wins in the Age of AdTech

Start a Feeling, Not Just an Ad: Why Emotional Sto…

9 Min

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 92 Views

Programmatic Audio Ads: The Missing Frequency in Omnichannel

Programmatic Audio Ads: The Missing Frequency in O…

8 Min

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 191 Views

The Full-Funnel Thread: Weaving Programmatic DOOH…

11 Min

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 307 Views

Lemma Expands Sales Team with Key Hires in Mumbai, Delhi & Bengaluru

Lemma Expands Sales Team with Key Hires in Mumbai,…

7 Min

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 279 Views

Autonomous Advertising: Envisioning the Programmat…

8 Min

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 574 Views

Big Screens. Smart Ads. How DOOH Dominates the IPL 2025 Final

Big Screens. Smart Ads. How DOOH Dominates the IPL…

5 Min

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 748 Views

Full Funnel Campaigns in DOOH: Turning Awareness i…

8 Min

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 717 Views

Tech Meets Sustainability in DOOH Advertising

Tech Meets Sustainability in DOOH Advertising

5 Min

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 836 Views

Do CTV Ad Placements Directly Impact Campaign Perf…

9 Min

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 1008 Views

Riding the Tides: Why Single Media Hits Sink Witho…

7 Min

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 1021 Views