ALL SCREEN FORMATS ARE WELCOME

Small or big digital screens we work with media owners across all indoor and outdoor category of DOOH inventory.

Programmatic Solution

that empowers you to be a part of the

350Bn$ Digital Ad industry

EXPAND

Get access to advertisers from round the globe without hampering current business 

ENHANCE

Your media offerings with audience insights gathered from Lemma

EARN

Additional  revenue through Lemma platform

YOU ARE IN CHARGE

Lemma offers all of this while you continue to retain complete control of media and ads

Centralized control

of content and advertising on all screens

Centralized control

of content and advertising on all screens

Sigle view dashboard

for screen uptime and monetization reports

Sigle view dashboard

for screen uptime and monetization reports

Easy and Effective

Ad management system

Easy and Effective

Ad management system

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Your Partners In Programmatic DOOH

Steps To Integrate

1 Sign agreement between Screen Owners and Lemma for specified digital screens.
2 Lemma connects screens via media player hardware to Lemma Programmatic Ad server
3 Login is provided to screen owners for managing screens, campaigns and viewing reports
4 Screen owners can manage inventory via central portal.
5 Advertisers can login to self-serve portal and directly run campaigns on the available inventory.

Integration Methods

End to End Lemma Solution
Use Lemma as Content management, for running own ads as well as for Programmatic integration.
Client Mediation
1 Use own or 3rd party solution for Content management
2 Lemma executable co-exists on media player
3 Lemma executable to be passes control when ever slot is to be filled with Programmatic advertisement
4 Control goes back to master app once Programmatic creative is served

Billing Structure

Screen owner sets floor value. This would typically be the agency rate
Lemma gets a price from advertisers above floor value
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